Skip to content

ISBM. LibraryTHE DIGITAL READING SPACE

Home Explore books Programmes Saved books About us

Get in touch

Home Explore books Programmes Saved books About us Contact

Back to book/Marketing & Customer Analytics

HTML READER

TABLE OF CONTENTS16 sections

Marketing & Customer Analytics

01Marketing & Customer Analytics 02Foundations Of Marketing And Customer Analytics 03Marketing Data Metrics And Measurement Systems 04Marketing Research Statistics And Causal Inference 05Consumer Behavior Customer Experience And Journey Analytics 06Segmentation Targeting And Positioning Analytics 07Acquisition Funnel And Conversion Analytics 08Customer Lifetime Value And Customer Equity 09Crm Loyalty Retention And Churn Analytics 10Product Brand And Innovation Analytics 11Pricing And Revenue Analytics 12Channel Media Attribution And Omnichannel Analytics 13Digital Social Content And Text Analytics 14Forecasting Optimization And Marketing Decision Models 15Ai Machine Learning And Marketing Technology 16Analytics Strategy Governance Ethics And The Future Of Marketi...

Chapter 13

Forecasting Optimization And Marketing Decision Models

PREVIOUS SECTIONDigital Social Content And Text Analytics UP NEXTAi Machine Learning And Marketing Technology

A thoughtful space to explore, discover, and grow. Inspiring every curious mind, one page at a time.

Open to curious minds everywhere

Discover

All books Browse categories Saved books

Library

My reading list Curated collections About the library Help & contact

Never stop
discovering.

Your next chapter is only a click away.

© 2026 ISBM Digital Library. All rights reserved.Made for readers, learners and lifelong thinkers.