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Introduction to International Business
Bachelors Program in International Business
Explore Introduction to International Business as part of Bachelors Program in International Business. Read the syllabus and available chapters online.
Academic programmeBachelors Program in International Business
LevelBachelor
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01
Introduction to International BusinessSyllabus
02Foundations And Evolution Of International BusinessChapter 1
03National Business Environments And Comparative SystemsChapter 2
04Culture Communication And International ManagementChapter 3
05International Trade Theory And Government PolicyChapter 4
06Global Trade Architecture And Regional IntegrationChapter 5
07Foreign Direct Investment And Multinational EnterprisesChapter 6
08Country Industry And Geopolitical AnalysisChapter 7
09Internationalization Strategy And Global OrganizationChapter 8
10Foreign Market Selection And Entry ModesChapter 9
11Global Marketing And Customer StrategyChapter 10
12Global Operations Supply Chains And InnovationChapter 11
13International Finance Accounting And PerformanceChapter 12
14Global Talent Leadership And Labor RelationsChapter 13
15Ethics Sustainability And Global GovernanceChapter 14
16Digital Globalization And The Future Of International BusinessChapter 15