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TABLE OF CONTENTS15 sections

Event Management

01Event Management 02Foundations Of Event Management 03Event Theories Models And Frameworks 04Event Concept Strategy And Feasibility 05Audience Research And Experience Design 06Event Project Planning And Governance 07Venue Production And Logistics Management 08Financial And Commercial Management 09Event Marketing Media And Sponsorship 10People Leadership And Supplier Management 11Law Ethics And Professional Governance 12Risk Safety Security And Crisis Management 13Event Technology Digital Transformation And Ai 14Event Analytics Evaluation And Impact 15Sustainability Innovation And The Future Of Events

Chapter 8

Event Marketing Media And Sponsorship

PREVIOUS SECTIONFinancial And Commercial Management UP NEXTPeople Leadership And Supplier Management

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