Accessible digital edition
DIGITAL E-BOOKPost Graduate
EXPLORE THIS TITLE
E-Commerce & D2C Marketplaces
Post Graduate Program in Retail Management
Explore E-Commerce & D2C Marketplaces as part of Post Graduate Program in Retail Management. Read the syllabus and available chapters online.
Academic programmePost Graduate Program in Retail Management
LevelPost Graduate
Reading sections16
SourceLibrary syllabus and chapters
No account needed • Read on any device
INSIDE THE BOOK
Explore the chapters.
Jump into any section and continue reading at your own pace.
01
E-Commerce & D2C MarketplacesSyllabus
02Foundations Of E Commerce And D2C RetailChapter 1
03Digital Commerce Business Models And EcosystemsChapter 2
04Digital Consumer Behaviour And Customer JourneysChapter 3
05E Commerce And D2C StrategyChapter 4
06Marketplace Design Seller Management And GovernanceChapter 5
07D2C Brand Building And Omnichannel IntegrationChapter 6
08Digital Storefront Ux And Conversion ManagementChapter 7
09Digital Marketing Commerce Media And Customer RetentionChapter 8
10Merchandising Pricing And Revenue ManagementChapter 9
11E Commerce Operations And FulfilmentChapter 10
12Payments Security Law And Regulatory ComplianceChapter 11
13E Commerce Economics Metrics And AnalyticsChapter 12
14Technology Architecture And Digital TransformationChapter 13
15Ai Automation And Responsible PersonalisationChapter 14
16Global Expansion Sustainability And Future CommerceChapter 15