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TABLE OF CONTENTS15 sections

Digital Marketing & CRM

01Digital Marketing & CRM 02Digital Marketing And Crm Foundations 03Digital Consumer Behaviour And Market Research 04Digital Strategy Planning And Business Models 05Customer Journey And Omnichannel Experience 06Websites Content And Conversion Design 07Search Engine Marketing 08Social Media And Community Marketing 09Email Mobile And Marketing Automation 10Crm Systems And Customer Data Management 11Customer Acquisition Sales Alignment And Retention 12Digital Marketing And Crm Analytics 13Campaign Management And Performance Optimization 14Privacy Ethics Security And Governance 15Ai Marketing Technology And Emerging Trends

Chapter 12

Campaign Management And Performance Optimization

PREVIOUS SECTIONDigital Marketing And Crm Analytics UP NEXTPrivacy Ethics Security And Governance

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