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Media & Communication Theory

Bachelors Program in Mass Media Management

Explore Media & Communication Theory as part of Bachelors Program in Mass Media Management. Read the syllabus and available chapters online.

Academic programmeBachelors Program in Mass Media Management

LevelBachelor

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Media & Communication TheorySyllabus

Foundations Of Media And CommunicationChapter 1

Communication Processes And ModelsChapter 2

Signs Meaning And Media RepresentationChapter 3

Media Effects And PersuasionChapter 4

Audiences Reception And Media UseChapter 5

Media Culture Power And IdeologyChapter 6

Media Institutions Systems And GatekeepingChapter 7

Journalism News And Public CommunicationChapter 8

Technology Networks And Digital TransformationChapter 9

Platforms Algorithms And The Attention EconomyChapter 10

Media Economics And Strategic ManagementChapter 11

Media Research Measurement And AnalyticsChapter 12

Ethics Law And Media GovernanceChapter 13

Ai Synthetic Media And Future CommunicationChapter 14