Foundations of International Business and GlobalizationIntroductionInternational business concerns the commercial activities that cross national borders. These activities include trade in goods and services, foreign investment, international production, licensing, franchising, digital delivery, cross-border finance, and the management of globally distributed value chains. For managers, international business is not simply “domestic business conducted elsewhere.” It involves additional political, legal, cultural, economic, technological, and ethical complexities. Globalization has made these issues central to business strategy. A product may be designed in one country, financed in another, assembled in a third, marketed through digital platforms worldwide, and supported by data infrastructure located across several jurisdictions. At the same time, geopolitical rivalry, protectionism, climate change, pandemics, supply-chain disruption, and public concern about inequality have challenged earlier assumptions that international integration would proceed continuously and benefit all groups equally. This chapter establishes the conceptual foundation for studying international business. It defines essential terminology, explains the principal drivers and debates surrounding globalization, classifies multinational enterprises (MNEs), and examines major theories of international trade and foreign direct investment (FDI). The emphasis is on both analytical understanding and managerial application. Learning ObjectivesBy the end of this chapter, you should be able to: - Define international business, globalization, internationalization, trade, and foreign direct investment.
- Explain the economic, technological, political, institutional, and cultural forces driving globalization.
- Evaluate major arguments for and against globalization.
- Distinguish exporting, licensing, franchising, alliances, joint ventures, and wholly owned subsidiaries.
- Apply comparative advantage and new trade theory to international trade decisions.
- Explain the product life-cycle, internalization, and eclectic OLI paradigms.
- Analyze how firms select international entry modes and configure global value chains.
- Identify managerial, ethical, regulatory, and governance implications of international operations.
1. The Scope and Vocabulary of International Business1.1 International business and globalizationInternational business is the study and practice of transactions and organizational activities that involve individuals, firms, governments, or other institutions in more than one country. It includes both market transactions and non-market relationships, such as regulatory negotiations, international standards, and cross-border partnerships. Globalization is the increasing interconnectedness and interdependence of people, organizations, markets, and governments across national borders. It is multidimensional: - Economic globalization involves cross-border trade, investment, finance, and production.
- Technological globalization involves the diffusion of communications, production, logistics, and digital technologies.
- Political globalization involves international institutions, treaties, and regulatory cooperation.
- Social and cultural globalization involves the movement of people, ideas, media, lifestyles, and values.
- Environmental globalization reflects shared ecological systems and transnational risks such as climate change.
Globalization is not identical to the disappearance of national differences. Countries continue to differ in law, institutions, income, culture, infrastructure, and consumer preferences. A central managerial task is therefore to determine which activities can be standardized globally and which must be adapted locally. Internationalization refers to the process through which a firm increases its involvement in international markets. A small firm that begins exporting is internationalizing; a mature MNE with operations in many countries has reached a more extensive form of internationalization. Internationalization is a firm-level process, whereas globalization generally describes wider system-level change. 1.2 Essential terms| Term | Meaning |
|---|
| Exporting | Selling goods or services produced in one country to customers in another | | Importing | Purchasing goods or services from foreign suppliers | | Trade in services | Cross-border exchange of activities such as consulting, finance, tourism, education, or software | | Foreign direct investment (FDI) | Investment giving an enterprise a lasting interest and significant influence in a foreign enterprise | | Portfolio investment | Cross-border purchase of financial assets without the intention of managerial control | | Multinational enterprise (MNE) | A firm that owns or controls value-creating activities in more than one country | | Host country | The foreign country in which an international firm operates | | Home country | The country in which the firm is headquartered or originally established | | Foreign subsidiary | A legally distinct foreign operation controlled by a parent company | | Global value chain | The geographically distributed sequence of activities through which value is created and delivered | | Entry mode | The organizational method used to enter a foreign market | | Protectionism | Government policies that restrict or regulate foreign competition | | Tariff | A tax imposed on imported goods | | Non-tariff barrier | A trade restriction other than a tariff, such as a quota, licensing rule, or technical standard | | Exchange rate | The price of one currency expressed in another currency | | Institutional distance | Differences between countries in formal rules and informal norms | | Liability of foreignness | Additional costs or disadvantages faced by a firm because it operates outside its home country |
FDI should be distinguished from portfolio investment. An investor purchasing foreign government bonds may gain financial exposure but normally does not manage the issuing organization. By contrast, an enterprise building or acquiring a foreign factory generally seeks operational influence. International investment may also be greenfield, involving a newly established operation, or brownfield, involving the acquisition and restructuring of an existing facility. 2. Why Firms and Countries Participate in International BusinessFirms internationalize for several overlapping reasons. They may seek larger markets, lower costs, scarce resources, specialized capabilities, risk diversification, learning opportunities, or strategic assets such as brands and technology. Market-seeking motivesA domestic market may be too small, slow-growing, or saturated to support a firm’s ambitions. International expansion can provide access to additional customers and permit the firm to exploit economies of scale. Market-seeking investment is common in consumer goods, telecommunications, financial services, and automobile industries. Efficiency-seeking motivesFirms may distribute activities across countries to access differences in labor costs, skills, infrastructure, tax systems, energy prices, or supplier capabilities. Efficiency-seeking does not necessarily mean choosing the lowest-wage location. Reliability, quality, logistics, intellectual-property protection, and resilience may be more important than labor cost alone. Resource-seeking motivesNatural resources, agricultural products, specialized labor, data, and knowledge may be geographically concentrated. Resource-seeking firms must consider ownership rights, environmental constraints, political risk, and the possibility that host governments will change contractual conditions. Strategic-asset-seeking motivesA firm may acquire a foreign company to obtain technology, patents, brands, distribution networks, managerial talent, or access to innovation ecosystems. Such acquisitions can accelerate capability development but frequently fail when organizational cultures, incentives, and systems are poorly integrated. Learning and diversificationInternational operations expose firms to new customers, competitors, technologies, and institutional environments. This can create organizational learning. International diversification may also reduce dependence on one market, although it introduces exposure to currency, geopolitical, compliance, and coordination risks. 3. Drivers and Changing Patterns of GlobalizationTechnological driversContainerization reduced the cost and time of transporting standardized goods. Information and communication technologies reduced coordination costs and enabled real-time collaboration. Cloud computing, digital platforms, artificial intelligence, additive manufacturing, and advanced analytics increasingly permit services and knowledge work to cross borders without physical shipment. Technology, however, does not eliminate location. Data centers require energy and regulation; advanced manufacturing depends on specialized ecosystems; and digital services remain subject to cybersecurity, privacy, taxation, and content rules. Artificial intelligence may increase the tradability of some professional services while also intensifying concerns about data sovereignty, algorithmic bias, labor displacement, and intellectual-property rights. Economic driversTrade liberalization, capital-market integration, rising incomes, and the growth of emerging markets have expanded international commerce. Economies of scale encourage firms to serve larger markets, while specialization allows countries and firms to concentrate on activities in which they are relatively productive. Political and institutional driversThe World Trade Organization, regional trade agreements, bilateral investment treaties, customs unions, and international financial institutions have attempted to reduce uncertainty and transaction costs. Domestic reforms such as privatization, deregulation, and investment liberalization have also encouraged international activity. Yet the political environment is not uniformly liberal. Governments may impose tariffs, export controls, sanctions, local-content requirements, investment screening, and restrictions on foreign ownership. Strategic competition has made semiconductors, telecommunications, energy, food, pharmaceuticals, and critical minerals matters of national security. Social and cultural driversMigration, international education, tourism, global media, and social networks create transnational communities and spread consumer preferences. Nevertheless, cultural convergence is partial. Consumers may appreciate global brands while retaining strong local preferences concerning language, religion, food, aesthetics, and social norms. Environmental driversClimate change creates shared risks and encourages international cooperation, but it also creates new regulatory and competitive pressures. Carbon disclosure, emissions standards, renewable-energy requirements, and supply-chain due diligence increasingly influence location and sourcing decisions. International business therefore has both an environmental footprint and a potential role in transferring cleaner technologies. 4. Debates and Critiques of GlobalizationSupporters argue that globalization can increase productivity through specialization, widen consumer choice, attract investment, transfer technology, create employment, and reduce the cost of goods. Competition from international firms may improve quality and encourage innovation. Developing economies can gain access to export markets and managerial capabilities. Critics emphasize that benefits are unevenly distributed. Workers in import-competing industries may lose employment or bargaining power. Regions dependent on a single industry can experience long-term decline. MNEs may shift profits across jurisdictions, exploit regulatory differences, or exert excessive influence over public policy. Global production can also generate labor abuses, environmental damage, and vulnerability to disruption. These positions are not mutually exclusive. Aggregate national income may rise while particular communities lose. A policy evaluation must therefore distinguish efficiency from distribution. Important questions include: - Who gains and who bears the adjustment costs?
- Are labor, environmental, and tax institutions strong enough to govern cross-border activity?
- Does investment create local capabilities or merely extract resources?
- Are supply chains resilient, transparent, and ethically managed?
- Do international agreements preserve legitimate public regulation?
A sophisticated managerial and policy perspective rejects both unconditional enthusiasm and blanket opposition. Globalization produces opportunities and risks whose consequences depend on institutions, firm behavior, bargaining power, and public policy. 5. Forms of Multinational Enterprise and International EntryMNEs vary substantially in size, ownership, geographic scope, strategic purpose, and organizational design. A global firm may centralize product development and standardize offerings. A multidomestic firm may grant substantial autonomy to national subsidiaries. A transnational firm attempts to combine global efficiency, local responsiveness, and worldwide learning. Principal entry modes| Entry mode | Control | Resource commitment | Main advantages | Main limitations |
|---|
| Exporting | Low to moderate | Low | Limited investment; useful for testing demand | Transport costs; weaker local presence | | Licensing | Low | Low | Monetizes technology or brand with limited capital | Risk of knowledge leakage; limited control | | Franchising | Moderate through contractual standards | Low to moderate | Rapid service expansion using local operators | Quality-control and reputation risks | | Contract manufacturing | Low to moderate | Low | Flexible production without owning facilities | Supplier dependence and monitoring problems | | Strategic alliance | Shared | Moderate | Access to capabilities, markets, or technology | Conflict and knowledge leakage | | Joint venture | Shared ownership and control | Moderate to high | Local knowledge and shared risk | Governance disputes and divided objectives | | Wholly owned subsidiary | High | High | Maximum control and knowledge protection | High cost, risk, and managerial complexity |
The appropriate mode depends on strategic objectives, transaction costs, institutional conditions, risk tolerance, resources, and the need for control. A firm may use multiple modes simultaneously: exporting to one country, licensing in another, and operating a wholly owned subsidiary in a strategically important market. A useful distinction is between equity and non-equity modes. Equity modes involve ownership, such as acquisitions, greenfield subsidiaries, and joint ventures. Non-equity modes rely on contracts, such as licensing, franchising, and contract manufacturing. Equity increases control but usually increases exposure and capital commitment. 6. Major Theories of International Trade6.1 Absolute and comparative advantageAdam Smith’s idea of absolute advantage suggests that countries benefit when each specializes in products it can produce more efficiently than another country. David Ricardo’s comparative advantage provides the more fundamental insight: trade can benefit both countries even when one country is more productive in every activity, provided opportunity costs differ. The opportunity cost of producing one unit of product X is the amount of product Y forgone by using resources to produce X. In a simplified two-country, two-product model: Opportunity cost of 1 unit of X = units of Y forgone ÷ units of X gained The country with the lower opportunity cost of X has a comparative advantage in X. The theory assumes, in its simplest form, two countries and products, labor as the only factor, constant returns, full employment, no transport costs, no trade barriers, and labor mobility within but not between countries. These assumptions make the logic clear but do not describe the full modern economy. Worked example. Suppose Country A can produce either 10 units of wine or 20 units of cloth with its available labor. Country B can produce either 6 units of wine or 18 units of cloth. Country A’s opportunity cost of one unit of wine is 2 units of cloth; Country B’s is 3 units of cloth. Thus A has comparative advantage in wine. A’s opportunity cost of one unit of cloth is 0.5 units of wine; B’s is 1/3 unit of wine. Thus B has comparative advantage in cloth. Specialization and trade can make both countries better off if the trading ratio lies between their domestic opportunity costs. Comparative advantage is a theory of relative efficiency, not a claim that all workers or regions gain equally. Adjustment costs, distributional effects, and terms of trade matter in practice. 6.2 New trade theoryNew trade theory emphasizes increasing returns to scale, product differentiation, and imperfect competition. Even countries with similar resources may trade because larger markets allow firms to reduce average cost, while consumers value variety. Early entry can create a first-mover advantage, and trade may become concentrated among a small number of firms. The theory helps explain intra-industry trade—for example, why countries both export and import automobiles, pharmaceuticals, or financial services. It also provides a rationale for strategic trade policy in industries with substantial scale economies or technological spillovers. However, intervention is difficult: governments may lack information, political lobbying may distort policy, and retaliation may eliminate expected gains. 6.3 Factor endowment theoryThe Heckscher–Ohlin perspective explains trade through relative factor abundance. Countries tend to export products that use their relatively abundant factors intensively and import products that use relatively scarce factors intensively. Extensions consider human capital, technology, natural resources, and institutional quality. Empirical evidence is mixed because technology, skills, trade costs, global value chains, and product differentiation complicate the simple model. The theory remains useful as a starting point for analyzing how resource and factor differences shape trade patterns. 7. The Product Life-Cycle PerspectiveThe international product life-cycle model links product maturity to changing production locations. In the introduction stage, innovation often occurs near sophisticated customers and research capabilities in a high-income market. As demand expands, exports increase. During the growth and maturity stages, production may move to lower-cost locations, and foreign subsidiaries may serve regional markets. In the standardized stage, cost competition intensifies and production may be globally dispersed. Eventually, the innovating country may import the product it originally developed. The model is historically valuable because it connects innovation, trade, and FDI. Its limitations are equally important. Digital products can be launched globally; firms may innovate simultaneously in several countries; luxury and highly customized products may not follow a standardized sequence; and firms increasingly locate research, design, and production according to specialized capabilities rather than a simple temporal order. Managers should therefore use the model as a heuristic, not a deterministic forecast. The relevant question is how product characteristics, intellectual property, demand, cost, and capabilities evolve over time. 8. Internalization TheoryInternalization theory explains why firms may conduct transactions within their own organizational boundaries rather than through external markets. Markets can fail because information is incomplete, contracts are difficult to enforce, quality is hard to observe, or knowledge can be appropriated by partners. When the cost of using the market exceeds the cost of organizing the activity internally, a firm may internalize it through a subsidiary or controlled network. The central comparison is not simply “buy versus make.” It includes: - the cost of identifying and monitoring partners;
- bargaining and renegotiation costs;
- risks of opportunism;
- protection of proprietary knowledge;
- coordination costs within the firm;
- flexibility and speed;
- legal and political conditions in the host country.
Internalization is not always superior. Bureaucracy, managerial overload, capital requirements, and local adaptation costs can make external contracts more efficient. The theory therefore supports a contingent decision: firms should internalize activities when governance within the firm is more efficient and strategically secure than contracting through the market. 9. The Eclectic OLI ParadigmJohn Dunning’s eclectic paradigm integrates several explanations of international production through three advantages: - Ownership advantages (O): firm-specific assets such as technology, brands, patents, managerial expertise, data, organizational routines, or access to finance.
- Location advantages (L): host-country characteristics such as market size, resources, labor skills, infrastructure, institutions, clusters, tax conditions, and proximity to customers.
- Internalization advantages (I): benefits from controlling activities internally rather than licensing, outsourcing, or using an arm’s-length market transaction.
The paradigm asks three linked questions: - What does the firm possess that foreign competitors or local firms do not?
- Why is a particular country or location attractive for the activity?
- Why should the firm control the activity rather than contract with an independent organization?
A simplified application can be expressed as a decision logic rather than a mechanical equation: FDI is especially plausible when O, L, and I advantages are jointly significant. If a firm has a valuable technology but no location advantage, it may license rather than invest. If a location is attractive but internalization advantages are weak, a local alliance or contract may be preferable. If ownership advantages are weak, foreign expansion may be difficult regardless of location. The OLI paradigm is broad and flexible, but this is also its limitation. It can become descriptive rather than predictive unless managers specify the particular ownership, location, and internalization mechanisms involved. Contemporary research extends OLI by considering institutions, networks, digital assets, sustainability, and the multinational enterprise’s role in orchestrating ecosystems. 10. Integrated Managerial Application: Choosing an Entry StrategyA manager evaluating a foreign market should proceed systematically. First, define the strategic objective: market access, resource acquisition, cost efficiency, learning, resilience, or strategic positioning. Second, assess the firm’s ownership advantages and determine whether they are transferable across borders. Third, evaluate location conditions, including demand, infrastructure, talent, regulation, political risk, logistics, cultural distance, and sustainability requirements. Fourth, compare entry modes according to control, commitment, flexibility, speed, and risk. Fifth, identify how the operation will be governed and measured. A practical decision matrix may include: | Criterion | Key question |
|---|
| Strategic fit | Does the market support the firm’s long-term objectives? | | Ownership advantage | What proprietary capability will create value abroad? | | Location advantage | Does the host country offer customers, resources, skills, or clusters? | | Control requirement | How damaging would quality failure or knowledge leakage be? | | Resource commitment | Can the firm fund and manage the proposed mode? | | Institutional risk | Are law, corruption controls, sanctions, and contract enforcement manageable? | | Resilience | Can the operation withstand disruption or political conflict? | | Ethics and sustainability | Are labor, environmental, data, and human-rights risks acceptable? |
11. Illustrative Case: NovaHome’s Expansion into ArandiaBackgroundNovaHome is a fictional mid-sized manufacturer of energy-efficient household appliances headquartered in Norland. It possesses patented control software, a recognized brand, and a strong design team. Its domestic market is mature, while demand for efficient appliances is growing in Arandia, an emerging economy with a large urban population, improving logistics, and government incentives for energy conservation. ProblemNovaHome must decide whether to export from Norland, license its technology to an Arandian manufacturer, establish a joint venture, or build a wholly owned plant. Arandia has capable suppliers but uneven intellectual-property enforcement and changing local-content requirements. AnalysisNovaHome has ownership advantages in design, software, and brand reputation. Arandia offers location advantages through market growth, supplier development, and proximity to regional customers. Internalization advantages are substantial because transferring software to an uncontrolled licensee could result in imitation and because quality failures could damage the brand. However, a wholly owned plant would require substantial capital and expose NovaHome to regulatory and political risk. The firm should also examine cultural and institutional distance. Product features, energy standards, service expectations, and distribution relationships may require local knowledge. A local partner could provide these capabilities, but governance must prevent unauthorized access to core software. Approach and solutionA staged joint venture is a defensible initial strategy. NovaHome could retain ownership of core software, license only necessary interfaces under strict contractual and technical safeguards, and assign manufacturing and distribution responsibilities to the Arandian partner. An independent audit committee, clear quality standards, cybersecurity controls, and performance-based ownership provisions would be necessary. If demand and institutional conditions become more predictable, NovaHome could increase its equity stake or establish a wholly owned software and quality-control unit. Likely outcomeThe staged approach balances market access and local responsiveness against control and commitment. It does not eliminate risk: the partner may pursue different objectives, regulatory requirements may change, and knowledge leakage remains possible. Nevertheless, staged commitment creates an option to learn before making an irreversible investment. Learning points- Entry mode is a strategic governance choice, not merely a financing decision.
- Ownership, location, and internalization advantages should be analyzed together.
- Control should be concentrated around activities that are most valuable, difficult to imitate, or damaging if performed poorly.
- Staged internationalization can reduce uncertainty while preserving future flexibility.
- Compliance, cybersecurity, intellectual-property protection, and local legitimacy are part of strategy rather than administrative afterthoughts.
12. Governance, Ethics, and Contemporary ChallengesInternational firms operate across jurisdictions with different laws and expectations. They must comply with anti-bribery rules, sanctions, export controls, competition law, labor standards, environmental regulation, data-protection requirements, and tax obligations. Compliance programs should include risk assessment, training, third-party due diligence, reporting channels, investigation procedures, and board oversight. Ethical responsibility extends beyond formal legality. A practice may be legal in a host country yet inconsistent with international labor norms or stakeholder expectations. Firms should assess forced labor, discrimination, unsafe conditions, land rights, pollution, privacy, and community impact throughout the value chain. Responsible sourcing requires traceability, credible audits, remediation, and meaningful worker voice; superficial certification can create false assurance. Global value chains also raise resilience questions. Concentration in one supplier or country may minimize short-term cost but increase exposure to disasters, conflict, sanctions, transport disruption, or sudden regulatory change. Resilience may require multiple suppliers, strategic inventory, modular product design, regional production, and better visibility into lower-tier suppliers. These measures can raise cost, so the appropriate objective is not maximum redundancy but an economically and ethically justified balance between efficiency and robustness. Digital globalization adds questions about cross-border data transfers, algorithmic accountability, cybersecurity, digital taxation, and the jurisdiction governing online transactions. Managers should treat data and AI systems as internationally regulated assets, not frictionless global resources. Chapter SummaryInternational business encompasses cross-border trade, investment, production, services, finance, technology, and organizational relationships. Globalization increases interdependence but does not remove national differences. Firms internationalize to pursue markets, efficiency, resources, strategic assets, learning, and diversification, while countries participate through trade, investment, institutions, and policy. The gains from globalization arise through specialization, scale, competition, innovation, and knowledge transfer, but the benefits and adjustment costs are unevenly distributed. MNEs choose among exporting, licensing, franchising, alliances, joint ventures, and wholly owned subsidiaries according to control, commitment, risk, institutional conditions, and strategic objectives. Comparative advantage explains gains from specialization based on relative opportunity costs. New trade theory adds economies of scale, product differentiation, and imperfect competition. The product life-cycle model links innovation and changing production locations but should be used flexibly. Internalization theory explains why firms may replace external contracts with controlled operations. The OLI paradigm integrates ownership, location, and internalization advantages to explain international production. For managers, successful internationalization requires integrated analysis of strategy, institutions, culture, technology, resilience, ethics, and governance. International expansion creates value only when the firm can transfer or develop distinctive capabilities while managing the liabilities of foreignness and the responsibilities of operating across societies. Key TermsGlobalization: Increasing cross-border interconnectedness and interdependence. International business: Commercial and organizational activities involving more than one country. Internationalization: The process by which a firm increases its involvement in international markets. Multinational enterprise: A firm that owns or controls value-creating activities in multiple countries. Foreign direct investment: Cross-border investment involving a lasting interest and significant influence. Portfolio investment: Cross-border investment in financial assets without managerial control. Exporting: Selling goods or services from one country to customers in another. Entry mode: The organizational method used to enter a foreign market. Global value chain: The geographically distributed sequence of activities that creates and delivers value. Protectionism: Policies that restrict or regulate foreign competition. Comparative advantage: The ability to produce a product at a lower opportunity cost than another producer. Opportunity cost: The value of the best alternative forgone. New trade theory: An approach emphasizing economies of scale, product differentiation, and imperfect competition. Product life cycle: A model linking stages of product development with changing trade and production patterns. Internalization: Conducting transactions within the firm rather than through external markets. Ownership advantage: A firm-specific asset that supports foreign competition. Location advantage: A host-country characteristic that makes an activity attractive there. Internalization advantage: The benefit of controlling an activity rather than contracting externally. Liability of foreignness: Additional costs arising from operating outside the home country. Institutional distance: Differences between countries in formal rules and informal norms. Review Questions5 Short Answer Questions- How does internationalization differ from globalization?
- Distinguish FDI from portfolio investment.
- Identify three motives for a firm to become multinational.
- What is meant by comparative advantage?
- Define ownership, location, and internalization advantages.
5 Long Answer Questions- Explain the principal technological, economic, political, and social drivers of globalization.
- Evaluate the benefits and criticisms of globalization from the perspectives of firms, workers, governments, and communities.
- Compare exporting, licensing, joint ventures, and wholly owned subsidiaries as entry modes.
- Explain how new trade theory differs from the comparative advantage model.
- Discuss the strengths and limitations of the product life-cycle, internalization, and OLI perspectives.
3 Analytical / Application Questions- A technology firm has a valuable patent but limited international management experience. Using the OLI paradigm and internalization theory, recommend an initial entry mode and justify your recommendation.
- Two countries have similar levels of income and technology but exchange differentiated automobiles and software services. Which trade theories best explain this pattern, and why?
- Design a globalization strategy for a manufacturer facing geopolitical uncertainty, stricter environmental regulation, and pressure to reduce costs. Explain the trade-offs among efficiency, resilience, local responsiveness, and ethical responsibility.
Multiple Choice Questions with AnswersQuestion 1Which statement best distinguishes globalization from internationalization? A. Globalization refers only to exporting, while internationalization refers only to importing. B. Globalization describes wider cross-border interconnectedness, while internationalization describes a firm’s increasing involvement in international markets. C. Globalization occurs at the firm level, while internationalization occurs only at the government level. D. The two terms are identical in all contexts. Correct Answer: B. Globalization describes wider cross-border interconnectedness, while internationalization describes a firm’s increasing involvement in international markets. Question 2A country can benefit from trade even when it is more productive in producing both goods because trade is based primarily on differences in: A. Absolute wages B. Population size C. Opportunity costs D. Political systems Correct Answer: C. Opportunity costs Question 3Which entry mode generally provides the highest degree of managerial control and resource commitment? A. Licensing B. Exporting C. Franchising D. Wholly owned subsidiary Correct Answer: D. Wholly owned subsidiary Question 4Under the OLI paradigm, a host country’s skilled labor, infrastructure, and market size are examples of: A. Ownership advantages B. Location advantages C. Internalization advantages D. Portfolio advantages Correct Answer: B. Location advantages Question 5Which theory emphasizes economies of scale, product differentiation, and imperfect competition? A. New trade theory B. Mercantilism C. Absolute advantage theory D. Product life-cycle theory Correct Answer: A. New trade theory Question 6A firm internalizes a transaction mainly when: A. External markets are always cheaper than internal organization. B. Internal control is expected to be more efficient or secure than contracting externally. C. The firm has no proprietary knowledge. D. The host country prohibits all foreign investment. Correct Answer: B. Internal control is expected to be more efficient or secure than contracting externally. Question 7A tariff is best defined as: A. A tax on imported goods B. A subsidy paid to foreign consumers C. A limit on the number of domestic firms D. A voluntary exchange-rate adjustment Correct Answer: A. A tax on imported goods Question 8Which situation most directly illustrates liability of foreignness? A. A firm benefits from economies of scale at home. B. A firm incurs additional costs because it lacks local knowledge and legitimacy in a foreign market. C. A firm reduces production costs through automation. D. A government removes an import quota. Correct Answer: B. A firm incurs additional costs because it lacks local knowledge and legitimacy in a foreign market. Question 9In the product life-cycle perspective, production of a standardized product may move to lower-cost locations as: A. Demand disappears immediately after innovation. B. The product becomes more standardized and cost competition intensifies. C. The innovating country gains a permanent monopoly. D. Consumers stop valuing price. Correct Answer: B. The product becomes more standardized and cost competition intensifies. Question 10A firm with valuable technology, an attractive foreign market, and strong reasons to protect proprietary knowledge is most likely to consider: A. A wholly controlled foreign operation B. Unrestricted public disclosure C. Avoiding all international activity D. A purely passive portfolio investment Correct Answer: A. A wholly controlled foreign operation
|